Official WhatsApp APITrack Every WhatsApp Chat Back to Its Ad Source.
Track every inbound WhatsApp chat to its exact marketing source. Capture ad IDs, CTWA clicks, and campaign data automatically. Turn WhatsApp conversations into measurable marketing ROI.
No Credit Card RequiredTrusted by 1000+ businesses
WhatsApp: The most engaging communication channel
Reach your customers & leads on their most used messaging platform
- 2000+
- Customers
- 65+
- Countries
- 200M+
- Messages Sent
- 2M+
- Chatbot Sessions
- 1M+
- AI Responses
Capture, Attribute, and Optimise Every Conversation
Chakra automatically captures marketing source data - from Meta and TikTok ads to CTWA clicks, so every WhatsApp conversation is tied to the campaign that started it.
Track Every Meta Ad Conversion
- FB & Instagram Ad Tracking - Automatically link incoming WhatsApp chats to the Meta ad that triggered them via webhook-based Ad details capture.
- CTWA Click Attribution - Capture Click-to-WhatsApp (CTWA) click data with full session details; including CTWA_clid, session ID, source URL, and source ID.
- Ad Post Source Details - View the exact Facebook ad post linked to each conversation, including source type, source URL, and campaign identifiers
- Zero Manual Tagging - Meta ad source is captured automatically through your existing webhooks; no extra configuration per campaign needed
Attribute Chats to TikTok Ads
- Ad ID URL Capture - When a user lands on your page from a TikTok ad, the ad_id is extracted from the URL and stored as hidden data automatically
- WhatsApp Button Passthrough - When the user clicks your WhatsApp button, the ad_id is passed along — linking the TikTok ad directly to the chat session
- Simple One-Time Setup - Configure your tracking URL once in Chakra's WhatsApp link settings, generate a chat URL, and plug it into your TikTok ads
Unified Chat Source Intelligence
- Unified Source Dashboard - Every inbound chat shows its marketing source — source type, source URL, source ID, session name, and session ID in one view
- Marketing Source ID Tagging - Each conversation is tagged with a unique Marketing Source ID for easy filtering, reporting, and CRM attribution
- Multi-Channel in One Place - Meta (FB & Instagram), TikTok, and other ad sources all captured and normalised under a single marketing source framework
- Session-Level Granularity - Beyond the ad, Chakra captures session-level data so you can trace not just the campaign but the exact click that started the conversation
Stop Guessing. Start Attributing Every Rupee Spent
Prove Campaign ROI
Link every WhatsApp lead and conversion directly to the ad that drove; justify spends and scale up
Smarter Ad Optimisation
Use source-level data to identify your highest-converting campaigns, ad sets, and creatives; cut what's not working
No Data Gaps
Automatic capture across Meta and TikTok means no leads fall through unattributed
Few words of ❤️ from our customers
Get Started With WhatsApp API in few Steps
No technical setup, no long onboarding. Be live on WhatsApp API and sending messages in under 15 minutes.
Chakra Chat Sign Up
Create a Chakra Chat Account
Connect WABA Number
Embedded Signup to connect WABA & Number
Chakra Chat Subscription
Subscribe to Chakra Subscription plan
Start Engaging Customers
Start conversations, template message broadcasts
Set up Advanced Features
Setup Auto reply bot, AI agents, WhatsApp Calling
Setup Metrics & Reports
Track Campaign Delivery, Chat Response Time
Frequently Asked Questions
How do I get a whatsapp business API account?
Chakra is an Official Meta Business Partner, which means you can apply for a WhatsApp Business API account directly through us - quickly and in just a few simple steps.
How do I set up and start using Chakra Whatsapp?
Getting started is straightforward. Follow our step-by-step onboarding guide at help.chakrahq.com/chat/getting-started, which walks you through connecting your WhatsApp account, setting up chatbots, and configuring your shared inbox. Our support team is also available to help at any stage.
Does Chakra support the WhatsApp Coexistence feature?
Yes. Chakra supports Coexistence, allowing you to register an existing WhatsApp Business phone number directly on the WhatsApp Business Platform - so you can use both the app and API side by side.
Can I customize the chatbots for my business needs?
Yes. You can fully tailor chatbots to handle queries specific to your business - including automated responses, FAQs, and interactive conversation flows, so your customers get instant, relevant support around the clock.
How does broadcast messaging work?
Send marketing messages, transactional updates, and authentication OTPs to thousands at once. Manage the full broadcast workflow in one place - from template creation and Meta approval, to audience segmentation, personalisation, and scheduling.
Does Chakra charge any markup on template message fees?
No. Chakra applies zero markup on template messages. You pay only the prevailing WhatsApp Meta messaging rates for successfully delivered messages - nothing more.
Can I connect multiple numbers in Chakra Chat?
Yes. Chakra's plans support multiple numbers: Starter (2 numbers), Growth (5 numbers), and Advanced (12 numbers). Need more? Additional numbers beyond 12 are available at $2.99/number.
Is Chakra Chat secure for handling customer data?
Yes. Chakra includes verification OTPs and secure data handling practices to keep your customer information protected and all transactions safe.
Can I track the performance of my campaigns and interactions?
Yes. Chakra's built-in analytics give you detailed insights into campaign performance, customer interactions, and engagement metrics - helping you make data-driven decisions and continuously improve your strategy.
How does abandoned cart recovery work?
Chakra lets you automatically send personalized reminders to customers who left items in their cart without completing a purchase. These timely nudges help recover lost sales and improve your overall conversion rate.
Can I integrate the tool with other platforms and systems?
Yes. Chakra integrates with a wide range of CRM systems, e-commerce platforms, and business tools - ensuring smooth data flow across your stack and streamlining day-to-day operations.
What customer support does Chakra offer?
We provide comprehensive support including tickets, chat and a knowledge base with detailed guides and tutorials. Our team is always on hand to help you resolve issues and get the most out of the platform.
How does the shared inbox feature work?
The shared inbox gives your entire team a single, unified space to view, respond to, and assign customer chats. This ensures no message gets missed, queries are handled promptly, and team collaboration stays seamless.
Can I use Chakra's API to send WhatsApp messages from my own application?
Yes. Chakra provides robust REST APIs and webhooks that let you send template and session messages, create and manage templates programmatically, and track all incoming events in real time.
Does Chakra have a partner program?
Yes. Chakra offers an API Integration Partner Program designed for SaaS providers and technology partners. It enables you to onboard and manage clients, and embed WhatsApp Business Platform capabilities directly into your own applications.
Is Chakra Chat Available in My Country?
Yes. Chakra is available globally, with over 2,000 businesses across 65+ countries already on the platform. Sign up from anywhere and set up your WhatsApp Business API account in minutes.