Publicado el 21 may 2025

Chakra CaseStudy: How an Online Coaching Business Boosted Course Registration by 35% Using WhatsApp API solution

A leading Online Coaching company boosted its course registrations by 35% using the Chakra WhatsApp Business API solution. With assisted support, the solution was customized and implemented within 5 days (WhatsApp API registration, Training, Chatbot, Campaigns, Website Chat Widget).

Key Highlights

45%	Higher engagement on WhatsApp Chat vs Website Chat
68%	Prospects engaged on WhatsApp in their Lifecycle
72%	Manhours saved on Calls with WhatsApp Automation
15%	Lower drop-offs in the sales funnel

Business Challenge:

Highly manual engagement for lead qualification, Follow-ups, and information sharing on calls
Increased Funnel drop-off due to resource crunch

Solution-Chakra WhatsApp API Solution

Comprehensive WhatsApp API Solution implemented in 2 days
A live WhatsApp Chat Widget was added to the Website
Chatbot flows for Lead Qualification Automation
Automated messaging for Cold Lead Reactivation

Live WhatsApp Chat:

Chakra WhatsApp Chat Widget on the Website
Predefined custom message in click-to-chat
45% more visitors started Chat on WhatsApp vis-a-vis Website Chat
Continuous personalized engagement on WhatsApp compared to Website chat

2. Digital Assistant Chatbot for Instant Lead Qualification

Multiple Chatbot Flows for Custom Use Cases
Inbound and Outbound Lead Qualification
Automated Capture of responses
2x quicker lead qualification on WhatsApp

3. Automated messaging for Cold Lead Reactivation

Unqualified Leads older than 15 Days get an automated WhatsApp Message
Option to update detailed form using Chatbot
15% lower funnel drops-offs