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Ruchika Sharma
Ruchika Sharma
The Scan-to-WhatsApp Playbook: 14 Ways Cola & FMCG Brands Can Drive Consumer Action
Your pack reaches more consumers than any ad you'll ever run. Here are 14 proven ways FMCG & cola brands turn a simple on-pack scan into a WhatsApp conversation — capturing feedback, loyalty, and first-party data along the way.
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16 de out. de 2026
RSYour B2B Deals Move on WhatsApp. Your CRM Has No Idea. Here's the Fix.
B2B deals now move on WhatsApp, but your CRM never sees them. Learn how WhatsApp Coexistence with Chakra syncs chats to your CRM, gives managers visibility and turns your sales team’s favourite channel into a fully measurable one.
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12 de out. de 2026
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